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Emerging Markets

Targeting Middle-class in Emerging Markets: The Case of Brazil

by Ilke Kardes, Gabriel Vouga Chueke

Traditional markets such as the U.S. and Europe provide limited growth opportunities to Western companies due to the market saturation and shrinking middle...

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The famous statue at the top of Corcovado mountain in Brazil Photo Credit:gettyimages/Emir Terovic

Regulation

Competition

What Types of Regulatory and Pricing Strategies Work When Customers are Likely to Become Competitors?

by Victor Glass, Timothy Tardiff

Business Data Services (BDS), formerly called special access services, are dedicated broadband lines offered by network providers to business customers and...

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Runner's feet at a starting line. Photo Credit:gettyimages/Robin Skjoldborg

Innovation

How the Best Firms Balance Competing Forms of R&D-based Innovation

by Tim Swift

A recent study found that the odds of firm failure increase significantly after a firm attempts to transition between exploiting current innovations and...

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Leadership

Supply Chain Management

Leading Organizations through Supply Chain Disruptions: An Exploratory Study of Necessary Traits

by Iana Shaheen, Arash Azadegan, Lorenzo Lucianetti, Lian Qi

The recent major disasters have surfaced the long-standing discussion on the importance of leadership in managing disruptions. Hurricanes Harvey and Irma...

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Flooded neighborhood

Marketing

Social Media

The Good, Bad, and Ugly Side of Entrepreneurial Marketing: Is Your Social Media Campaign Unveiled, Incognito, or Exposed?

by Can Uslay

Traditional marketing media have been losing their effectiveness and digital marketing spend is on the rise. The author discusses and demarcates incognito...

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Monitors

Consumer Behavior

Why Luxury Brand Managers Should Pay Attention to Social Class: Not All Counterfeit Users Are Equal

by Nelson Borges Amaral, Barbara Loken

Luxury products are among the most commonly seized counterfeit items by the U.S. Customs and Border Protection Agency, and the annual confiscation rate...

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Economy

Leadership

How Goldman Sachs Turned the Great Recession into Competitive Advantage Using Strategic Management

by Mine Doyran

What are the strategic questions confronting Goldman Sachs in the wake of the Great Recession? Goldman Sachs has been considered the most prestigious investment...

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Wall street sign

Research

Managing Research Out of the Dark? Exploring Implications and Applications of an Objective Model for the Evaluation of Research Practice and Quality

by Pär Mårtensson, Uno Fors, Udo Zander, Gunnar Nilsson

The quality of research is central to scientific organizations. But how to evaluate research practice and quality when managing research? There is not one...

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Culture

Human Resources

How and Why Millennials are Shaking Up Organizational Cultures

by Rob Bogosian, Charlene Rousseau

Much has been written about the Millennial population who will outnumber the Gen-X and Baby Boomer population in the workplace by 2018. This article examines...

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Millenials sitting together

Management

Managing and Accounting for Multiple Stakeholders

by Ronald Mitchell

In this paper I argue that through the research summarized in this short article, substantial progress has been made in overcoming three fundamental barriers to...

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Partnerships

Social Behavior

How Do Non-Technological Shocks Affect Interfirm Collaboration?

by Leonardo Corbo

Shocks generate high uncertainty creating the need for firms to search for solutions to cope with the changed business landscape. One such response is the...

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