What changes are affecting business education today? How are business schools responding to challenges and opportunities of the contemporary environment? We...

This article outlines seven tax-avoidance techniques used by multinational corporations (MNCs) and the government policies that enable them, followed by a...

Firms seeking to expand across borders look for advantages offered by the foreign location in conjunction with their own capabilities. Migrants by virtue of...

This article describes the path leading to the FCC’s decision to regulate the Internet, the legal battle that has ensued, the positions of interested parties...

The authors expand on the managerial implications of research that examines the economic value of product placements in movies over four decades. In an event...

Today’s global organizations operate in a complex, fast-paced and unsure business environment. Much of today’s work requires cross-functional and transnational...

Although it is well-established that advertising can build awareness and stimulate product adoption, it is less clear how advertisements (or other secondhand...

The social ecosystem model provides an effective organizational blueprint for social media adoption. Because social media marketing is inherently advocacy-based...

Fledgling social media platform Periscope has become a worldwide phenomenon thanks to the acquisition and global support by Twitter in 2015. Yet in 2016, its...

We present the Rutgers Business School (RBS) General Impact Index for business journals. The RBS General Impact Index is intended to measure the extent to which...