We present the 2018 Rutgers Business School (RBS) General Impact Index for business journals. The index has been updated using journal citation data from the period of January 2017 to September 2018. The RBS General Impact Index consists of two components: the Classroom Impact Index and the Popular Impact Index. The Classroom Impact Index is based on the total citations a business journal receives in business textbooks and the Popular Impact Index reflects the number of citations a journal receives in best-selling business books.
Omer Cem Kutlubay
University of Arkansas – Fort Smith, USA
Omer Cem Kutlubay is an Assistant Professor at the University of Arkansas Fort Smith. Dr. Kutlubay earned his Ph.D. in Marketing from Rutgers University and M.S. in Marketing from the University of Texas at Dallas. His research interests are marketing strategy, new...
New Jersey City University, USA
Serdar Yayla is an Assistant Professor at New Jersey City University (NJCU). Prior to joining NJCU, He worked at Albion College. Dr. Yayla earned his Ph.D. from Rutgers University and MBA in Marketing from the Krannert School of Management, Purdue University. His...
New Jersey City University
Sevincgul Ulu is an assistant professor in the Marketing Department at NJCU. She obtained her PhD in Marketing from Rutgers University and she also holds an MBA degree from Freeman School of Business, Tulane University, with a concentration in Marketing and Global...
Sengun (Shen) Yeniyurt
Rutgers University, USA
Sengun (Shen) Yeniyurt is a Dean’s Research Professor and the Chair of the Marketing Department at Rutgers Business School. He has an outstanding interdisciplinary research record, and currently serves as the founding Co-Editor-in-Chief of Rutgers Business Review (RBR)...
The 2022 Rutgers Business School General Impact Index for Business Journals
by Omer Cem Kutlubay, Serdar Yayla, Mesut Cicek , Sengun (Shen) Yeniyurt
We present the 2022 Rutgers Business School (RBS) General Impact Index, for academic business journals. The RBS General Impact Index is derived from the...
The 2020 Rutgers Business School General Impact Index for Business Journals
by Serdar Yayla, Omer Cem Kutlubay, Sengun (Shen) Yeniyurt
We present the 2020 Rutgers Business School (RBS) General Impact Index for academic business journals. The RBS General Impact Index is derived from the...