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Manchester United Football Club, under Sir Alex Ferguson for 26 years, transformed its culture from a team that had not won a single Premier League title in almost two decades into a superior champion that won 38 trophies. Can a manager of a football team equate to a leader of a corporation? The answer to that is how Michael Moritz, a leader best known for helping to organize companies like Apple, Google, and YouTube, showed how sports management and leadership are the same. Forbes magazine profiled Michael as immigrating to America in 1976. Then Moritz wrote an early biography of Steve Jobs and Apple, and he called it "The Little Kingdom." Moritz did this while he was Time Warner's San Francisco bureau chief. He jumped to venture capital firm Sequoia Capital and led it for years after his debut at Time Warner. Moritz, with all of his global reputation, became enamored by Alex Ferguson's coaching at Manchester United and, despite all of his extraordinary talent in management and leadership, he wanted to know how Alex Ferguson managed to keep Manchester United at the highest level of performance for several decades. Ferguson's coaching at Manchester United strengthened the club. He is one of the world's best coaches and leaders of all time. There have been many scholars who distinguish between leadership and management, while others argue that they are equivalent. Many qualities that separate great leaders from good managers indicate that finding a good manager is not difficult, but finding a good leader is almost impossible. This is a myth. This article decodes the myth of Alex Ferguson's effective leadership that primarily manifests itself in smart control, balanced delegation, professional sale of ideas, and effective communications.

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