Recent research on creating and leading prosocial ventures suggests that they are more likely to be successful if founders: 1. Do not count on the fact that people joining the organization are well-meaning as a reason to ignore or downplay differences among them, 2. Take action early to surface and deal with latent sources of destructive conflict, and 3. Create early opportunities for members to experience small wins through joint projects that are small-scope and low risk.
About Rutgers Business Review
Rutgers University; University of Cape Town
Ted Baker holds the George F. Farris Chair in Entrepreneurship and is Director of the Rutgers Advanced Institute for the Study of Entrepreneurship and Development. He is also Honorary Professor and Senior Fellow of the Bertha Centre for Social Innovation &...
E. Erin Powell
North Carolina State University
E. Erin Powell is an assistant professor in the Department of Management, Innovation & Entrepreneurship at North Carolina State University. She also co-supervises PhD students studying entrepreneurship at the University of Cape Town in South Africa. Prior to recently...
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Iberdrola, the Spanish electric utility's successful energy transition over the past two decades, is a veritable tour de force. Its roadmap to success can serve...
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The shift of the consumer focus to organic, pure and preferably sustainable-oriented beauty products has been a massive trend in recent years. Organic cosmetic...