Junghoon Park is a Ph.D. candidate in Management with a concentration in Strategy and Corporate Sustainability at the Zicklin School of Business of Baruch College, City University of New York. His research expertise is in global sustainability strategy, stimulated by an interest in how firm strategies address intractable grand challenges. His research agenda aims to build a framework that helps businesses identify and adopt strategies that meet their needs while mitigating negative externalities and increasing positive ones to improve sustainability worldwide. His research has been published in the Journal of International Business Studies and Business & Society.