James (Jim) Zboja is an Associate Professor of Marketing at The University of Tulsa. His research focuses on perceptions of sales pressure and interpersonal influence in personal selling, services, and organizations. His work has been published or is accepted to be published in Journal of the Academy of Marketing Science, Journal of Business Ethics, Journal of Services Marketing, Journal of Consumer Behaviour, Journal of Managerial Psychology, Career Development International, and Journal of Retailing and Consumer Services, among others.