Erich Toncre is Vice Chair, Director of Marketing Education, and an Assistant Professor of Professional Practice in the Marketing Department at Rutgers Business School. His areas of marketing expertise include marketing consulting, small business/entrepreneur marketing, digital marketing, and strategic brand management. He is a management and marketing consultant with twenty years working with small businesses to Fortune 500 firms in the areas of sales, marketing, general management and corporate training. He is a senior partner with Compass Strategies Group, a management consultancy firm that specializes in financial and marketing consulting. As a consultant, he stresses the importance of education and training as a vehicle for providing continuous learning to continuous improvement for firms.